The Founder Movie

 The Founder Movie (click title for link to movie)

  1. The movie examines how Ray Kroc and the McDonald brothers create a fast food empire through entrepreneurship. Explain, using details from the film, how they were able to create their empire and maintain their success today.
  2. Describe how McDonald’s goods and services were in high demand by incorporating the ideas of needs and wants.
  3. How was Ray Kroc able to use physical capital in order to swindle the McDonald brothers out of their company?
  4. Dick McDonald spent an enormous amount of time focusing on an efficient restaurant layout and had one custom built in order to focus on efficiency. Clarify how his focus on the restaurant set up contributed to the company’s success.
  5. Explain why McDonald’s was able to thrive with a simple and limited menu and how it is related to production possibilities.


    When done, hand-in via Dropbox

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